Customer Service

Customer Service embraces transformational customer experiences. It prepares participants to develop and implement approaches that will increase customer satisfaction, loyalty and value-added offerings. This programme is designed for a spectrum of participants and is delivered by formal, accredited and reputable external educational institutions such as the University of Stellenbosch Business School and the University of Pretoria.

IntroductionThe real imperative for business success in the experiential age of the customer“’The aim of marketing is to make selling superfluous’, the aim of experience is to make marketing superfluous” (Pine & Gilmore, 2002).We are all in the customer... read more